Meralco Mission and Vision Analysis

In: Business and Management

Submitted By cathlyn
Words 1159
Pages 5
Ateneo Graduate School of Business
Rockwell Center, Makati City

MERALCO
Vision and Mission

Submitted by:
Maria Cathlyn Challie O. Genabe

Submitted to:
Prof. Jovita Polloso

Date submitted:
September 17, 2014

MERALCO: Vision and Mission

MERALCO Vision statement
To be a world-class company and service provider of choice

Revised MERALCO Vision statement

“To be a world-class distribution utility company and total energy solution provider of choice”

The vision of an organization should answer the question on what the company wants to become. Although the vision of MERALCO states its goal to become a world-class company, it fails to identify the type of service the company provides or even, to which industry it belongs to. The vision statement is too vague and too general. The vision should be something that the management and the employees can identify with. Based on the existing vision statement, the company may have difficulty in drawing corporate strategies and work objectives.

The revised MERALCO vision statement clearly identifies what the company wants to become and that is to be a world-class distribution utility company and total energy solution provider of choice. Although MERALCO is foremost a distribution utility, it does not negate the fact that it is also an energy solution provider that provides more services other than electricity distribution.

MERALCO Mission statement
To provide our customers the best value in energy, products and services.

Revised MERALCO Mission statement

“A total energy solution provider that continually improves the lives of more Filipinos by efficiently delivering safe, adequate and continuous electricity supply”

The mission of the company should clearly identify the business of the organization. The MERALCO mission shall be analyzed based on the ten mission statement components.…...

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