Case Study: the Two Presidents

In: Business and Management

Submitted By callaoep
Words 508
Pages 3

1. Problem: Identification and summary of key organizational behavior issues evident in the case.
On this case study there are two scenarios/situations that are presented about cooperating and communicating across cultures. The scenario/situation begun when the company headquarters in Philadelphia sent Jim to Stuttgart, Germany to be the team leader for the introduction of a new laser for the eye surgery that will be launch in North America. Although Jim had never worked in Germany, he was selected because of his qualification, experience, speaks fluent German and a wife who is from Germany which makes him culturally prepared. Even though the launching of the new product was a success, there were issues, concerns and behavior that may have failed in the launching of the new product.
Not in the order of priority, I have identified the following key organizational behavior issues either in the American or German perspective: * Culture Ready Environment * Leadership and Management style * Communication * Expectation * Motivation * Problem solving * Adaptability

2. Reflection on the identified issues along with recommendations or potential solutions to identified issues.
Today, facing tough economic times, many companies are cutting resources, employees, and cost to survive the competition. Yet in spite of cut backs and struggles, the war for talent remain as strong as ever – company focus has simply shifted to strategic hiring and retention. However, innovative companies are committed and determine to re-investing and re-designing their strategy to deliver results with fewer or less resources. In the case of the company headquarters in Philadelphia, sending Jim to Stuttgart, Germany to lead the launching of a new laser product for eye surgery is what I called…...

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